This collection comes from a place of memory — of old homes, heirloom trunks, and stories passed down through fabric.

For LAAM Fashion Week, Bin Akram’s revisits South Asian heritage with a softer, more intimate lens. Inspired by Mughal artistry and vintage Pakistani silhouettes, the collection is a celebration of tradition — not as something frozen in time, but as something lived, worn, and reimagined.

Rich tissue, raw silk, zari organza, and badla zari form the heart of the collection. These fabrics were chosen for how they move, how they catch light, and how they carry history within their weave. The palette feels aged yet luminous — like gold that has softened with time.

The craftsmanship is deliberate and detailed. Tilla embroidery, chatapatti, goti, sitara, beads, sequins, and hand-finished tassels appear across garments in measured harmony. Each embellishment is placed with intention — never loud, always meaningful — allowing the craft to speak confidently.

Silhouettes draw from classic forms that have defined Pakistani dress for generations: shararas, ghararas, shalwars, dhaka pants, chooridars, pishwas, angrakhas, and flowing kaftans, alongside modern interpretations like the jumpsuit. Some pieces are structured, others fluid — together creating a rhythm of grace and strength on the runway.

The woman of Bin Akram’s is deeply rooted yet unmistakably modern. She values heritage, but she wears it effortlessly. For her, tradition is not an obligation — it is identity.

This collection is an homage to where we come from, crafted for where we are now. A reminder that timelessness is not about holding on to the past, but about carrying it forward with intention and grace.